Questions, answered.

Otto helps research, draft, format, and prepare your monthly blogs and FAQs. A human reviews the strategy, accuracy, and final polish before approved content goes live on your website.

Not at all. If you can tell Otto what your business does and where your website is, we have what we need to build the content plan, review the research, and handle the SEO structure Google cares about.

Yes. During setup you tell us what platform you're on and give a scoped credential — like a WordPress application password, a Shopify Admin API token, or a Ghost Admin API key. We encrypt that credential, use it for approved publishing work, and you can revoke it any time.

You land on a welcome page to book your required kickoff call. It usually takes 15-30 minutes, and it is friendly: we talk through your goals, learn what you want to rank for, and help get your website connected correctly.

Otto handles that too. He creates one wherever possible — or gives you the exact simple setup needed for your platform — so every new post has a clean home.

Because real customers search in questions: 'how much does drain cleaning cost,' 'do plumbers work weekends,' 'why is my AC freezing.' A well-built FAQ page captures those searches and turns curious visitors into callers.

Yes. Every plan includes human review on our side before publishing. If you want customer approval too, just say the word and we'll send drafts for sign-off before they go live.

No honest SEO service can promise a specific ranking. What Otto will do is consistently publish useful, well-structured content that gives Google and AI search engines real reasons to recommend you.

Cancel anytime, right from your billing page. No long contract, no hoops. The work Otto already shipped stays on your site — it's yours.

No — but Otto is built for real local service businesses: plumbers, electricians, HVAC, roofers, dentists, lawyers, painters, landscapers, vets, dry cleaners. Anyone who serves a real city or region.